Just saw the movie with the Reno Tahoe Chapter of the AIGA. Thanks to Jeff and Leilani for inviting me. I’m a writer. A content guy. It says as much on my business card. So design is an interesting diversion. Especially when designers talk about the power of type and the universality of Helvetica and how type can effect meaning, or tone, or at least first impressions. So naturally I thought of my favorite short story on Type and Typography: X-ing a Paragrab, By Edgar Allen Poe. I don’t want to say too much about it. I think this passage pretty much sums it all up quite succinctly:

Sx hx, Jxhn! hxw nxw? Txld yxu sx, yxu knxw. Dxn’t crxw, anxther time, befxre yxu’re xut xf the wxxds! Dxes yxur mxther knxw yxu’re xut? Xh, nx, nx!–sx gx hxme at xnce, nxw, Jxhn, tx yxur xdixus xld wxxds xf Cxncxrd! Gx hxme tx yxur wxxds, xld xwl,–gx! Yxu wxn’t? Xh, pxh, pxh, Jxhn, dxn’t dx sx! Yxu’ve gxt tx gx, yxu knxw, sx gx at xnce, and dxn’t gx slxw; fxr nxbxdy xwns yxu here, yxu knxw. Xh, Jxhn, Jxhn, Jxhn, if yxu dxn’t gx yxu’re nx hxmx–nx! Yxu’re xnly a fxwl, an xwl; a cxw, a sxw; a dxll, a pxll; a pxxr xld gxxd-fxr-nxthing-tx-nxbxdy, lxg, dxg, hxg, xr frxg, cxme xut xf a Cxncxrd bxg. Cxxl, nxw–cxxl! Dx be cxxl, yxu fxxl! Nxne xf yxur crxwing, xld cxck! Dxn’t frxwn sx–dxn’t! Dxn’t hxllx, nxr hxwl, nxr grxwl, nxr bxw-wxw-wxw! Gxxd Lxrd, Jxhn, hxw yxu dx lxxk! Txld yxu sx, yxu knxw,–but stxp rxlling yxur gxxse xf an xld pxll abxut sx, and gx and drxwn yxur sxrrxws in a bxwl!


This fine preview was created by Scott Patterson

-M